3D Artists from Jacksonville, the US, and UK

3D Artists

8 Tips for 3D Artists Who Want to Work in Architectural Firms

If you are a 3D artist or you would like to become one and find employment in architectural companies, there are certain things you need to know. Here are 8 essential tips that will help you on your path.

3D artists in architecture are not a new concept, but only recently, this position has become obligatory in every architectural firm. This means that there haven’t been any exact standards until now and architectural firms didn’t exactly know what to demand from people in this position.

However, now they know what they want and it can be difficult to compete and get a job. Not only this, but it can also be difficult to do the job as architecture is unique and comes with its own set of challenges and specifics.

Architectural visualization and rendering are in a very specific and narrow niche. You need to understand modeling, animating, and rendering in the digital space while at the same time having knowledge about constructing and designing buildings. Luckily for you, today, we will share 8 tips that will help you find a job in architectural firms as a 3D artist and do it properly.

1. Learn Building Design

If you haven’t studied architecture and graduated from it, chances are you don’t have the knowledge of how buildings are constructed and designed. This is something you will definitively need if you want to work in architectural firms so make sure that you learn more about this before you t... ... Continue reading

3D Rendering


What-Performance-Specs-Should-Your-PC-Have-to-Handle-3D-Rendering

Finding the right PC specs for 3D rendering work can be really challenging. This is why we’ve decided to give you this simple guide that can help you make the most out of your budget.

To be able to make proper 3D renders you will need to have an adequate PC. Sadly, there is no way around this, and no matter how good you might be at rendering, you can’t get the most out of it without a good workstation.

Of course, you can work on your rendering skills and bring them to a certain level, but to do this professionally, you will need a purpose-built device. However, don’t make the mistake of thinking that having a powerful computer alone would make your renders amazing.

It’s important to put in the necessary work and learn how to bring your 3D renders to a high level of realism. This takes years of practice and only after you’ve done that can you make the most of a good computer for even better rendering.

Not all PCs are the same

The first thing you need to understand is that not all PCs are the same. This also means that they aren’t meant to be used for the same things. Simply put, you might have two different PC configurations that have the same specs, but they will perform differently for various tasks.

This is very important to remember because many people think that gaming, modeling, and rendering PCs are all the same and that only specs make the difference. Well, this is simply not true, and if... ... Continue reading

Architectural Rendering

Augmented Reality - Architectural Rendering and Construction Sites of the Future

Augmented reality in architecture is meant to help architects overcome the gap between reality and the model. It allows 3D artists to use powerful tools to provide a real sense of space for themselves and their clients as it makes communicating a sense of extent, dimension, and scale much easier.

Architecture is changing with every advancement in technology. Even though augmented reality isn't anything new in the world, it is new in the world of architecture as it gives an incredibly useful tool to architects that allows them to better communicate everything related to the projects they work on with their clients.

Architects had to rely on blueprints, pens, and papers to present their clients with some idea of how their project will look like in reality. These days are now long gone as augmented reality is bringing a new evolution to the table.

By using AR, architects can create a real and genuine experience where their clients can get a true sense of how their ideas will look like in real space and time. That way, clients can get a better hold of their projects and make any changes if necessary with ease.

The gap between reality and representation

The gap between reality and representation has always been the biggest challenge and struggle for most architects. Since this is a big part of their collaboration with clients, they were facing a lot of problems when presenting projects. Renderings and drawi... ... Continue reading

3D Visualization

6 Ways an Architectural Firm Can Use 3D Visualizations for Marketing Purposes

In the modern world of architecture, it's nearly impossible to generate buy-ins from the prospects and clients without visualization. Architects need visual means to communicate details regarding design plans with their clients. These visual means are the best depiction of the unbuilt project.

Nowadays, modern architects use visualization, rendering, and virtual reality to communicate design plans with their potential clients and prospects. Offering visualization is the best way to generate buy-ins. With the visualization industry being so highly competitive and overcrowded, virtual reality, rendering, and visualization are something of a near commodity.

Renderings and visuals are supposed to engage and excite the clients and architects are expected to produce outstanding imagery in a timely manner and at the most affordable prices. Now, creating visuals that easily beat competitors isn't as easy as it sounds. This is where we encounter a dilemma.

The architectural design can be the best of the best but without a proper effort to sell it, no client will buy it. With all that in mind, it's important to deliver visualizations that actually sell.

Of course, to be able to sell your visualization, it has to be impactful and stunning in order to lead to fewer revisions and clearer communication. Make the process of your architectural visualization smoother with heightened quality.

Understand the Goal Clear... ... Continue reading


Architectural-Vizualization

Make the Most of Architectural Visualization When Pitching a Project to Investors

Running an architecture firm is a daunting task! Learn how to become better at project pitching by leveraging architectural visualization. Stand out from the competition, get more clients, and stun them with the visuals of your architectural designs.

If there is anything architecture firms struggle with that is project pitching. Getting investors interested to the point when they actually want to give you their hard-earned money and support your project is a tricky business. You have to consider all the options available for you to stand out from the competition and play the right hand.

Sometimes whiteboards, presentations, and the 3D physical model are not going to be enough to cut it. Today we are going to explore architectural visualization as one of the opportunities you have. Let’s see how it can make project pitching easier and put you in a position to get more investors interested in your designs.

Move Though the 3D Exterior

If a picture is worth a thousand words, then 3D renders of your design are worth a novel. Quite often, the investors are worried about how the building’s exterior will look like. And, more importantly, how it will fit in the surrounding area. Presenting them with sketches or even with a physical 3D model won't be enough for them to experience the exterior to the fullest.

3D architectural renders really shine in this department. You will be able to incorpo... ... Continue reading